15 Situations When It’s Time to Hire a Consultant or Freelancer
It feels great to build your business from the ground up. Along the way you learn quite a few new skills, try out new tools or apps that make it easy for ‘anyone’ to - build websites, create advertising, take ‘professional’ photography, send marketing emails, build a social following, fulfill orders, keep track of finances and accounting, manage projects, and basically “DIAY” - you got that - “do-it-ALL-yourself.
Too bad no one has created that cloning app yet. You are still only 1 person - or maybe a very small team of people. And you are probably not an expert in all of the things needed to run your business. That’s not to say you didn’t do an excellent job up until this point putting it all together. But there is that point in every business where is it no longer sustainable to keep running with the DIAY mentality.
Here is a list of key indicators it’s time to bring in outside help:
Fits like a glove
At the end of day - hiring an external partner is about finding the right fit. You need to find not only someone with the right set of expertise and knowledge, but also someone with whom your personality jives; along with other members of your team that the person will be working closely with. I’ve seen relationships with outside partners fail simply because internal team members didn’t know how to work with the external team members. See how flexible that person is to meeting your needs, do they have a package that works in your budget and delivers a valuable return for your business? Do they have a way for you to ‘trial’ working together? How easy will it be to start working with this consultant? Hiring the wrong partner can be a costly mistake, but hiring the right partner will be a huge asset to your business, complimenting your strengths and filling your gaps, while showing you a valuable return.
Stay tuned for our “Shake Off Your DIAY Mentality Series” where we will dive deeper into the what and how of the above indicators.