About Ant Strategic:
We help subscription eCommerce businesses in the food and beverage industry grow in a way that is smart and sustainable. Helping them look for and find revenue opportunities within their existing customers and potential customers.
They usually have a need to:
We help them keep customers engaged from first visit through advocate -- knowing from proven industry metrics that by focusing on these opportunities their growth will be far more fruitful than focusing on simply driving more traffic.
We help subscription eCommerce businesses in the food and beverage industry grow in a way that is smart and sustainable. Helping them look for and find revenue opportunities within their existing customers and potential customers.
They usually have a need to:
- decipher the data they have,
- collect data they don't have,
- determine the best strategy and programs to pursue now and which to put on the back burner,
- implement and track the programs we've prioritized,
- and put their best put foot forward for their customers and their own success.
We help them keep customers engaged from first visit through advocate -- knowing from proven industry metrics that by focusing on these opportunities their growth will be far more fruitful than focusing on simply driving more traffic.
How We’re Different:
We’ve been in your seat - been the person who is working to grow a business with only so many hours in the day, only so many levers to pull, & only so many dollars to spend. |
We’re focused on YOUR customer. What will help them engage with you? Where can we help them solve their problems. This mindset is proven, it works! |
We are full of ideas - but not just any ideas. We are analytical, creative, process-oriented, problem solvers. We’ll help you prioritize all the possibilities based on potential impact. |
We’re knowledgeable in your niche. We have experience in eCommerce, in Subscriptions, in the Food Market. We combine all the best practices for you. |
About the Founder:
Hello - I’m Andrea Thompson, a marketing consultant that helps businesses learn and grow by focusing on their customer. With over 14 years of broad marketing experience, including email marketing, lifecycle marketing, and demand generation - there’s a lot we can help clients with.
For a chronological view of my background and experience, view my LinkedIn profile.
Hello - I’m Andrea Thompson, a marketing consultant that helps businesses learn and grow by focusing on their customer. With over 14 years of broad marketing experience, including email marketing, lifecycle marketing, and demand generation - there’s a lot we can help clients with.
For a chronological view of my background and experience, view my LinkedIn profile.
My StandOut Assessment
Have you heard of StandOut? It’s an excellent approach to helping individuals and team’s best understand their strengths and how the team dynamic is impacted by these strengths.
Here’s what they had to say about me:
“You're the constant inventor. But you're an inventor with a twist. You're not tinkering around with obscure data or tied up with reconfiguring trendy technology. Instead, you are initiating. You spend your time on novel undertakings that you know will stretch the boundaries of current thinking and practice. You see the gaps in others' solutions and offer many (sometimes conflicting) alternatives, and (sometimes paradoxical) insights. Offering volume over the perfectly packaged idea, you're confident the model solution is somewhere in your mass of insight….
You begin by asking, "What do I understand?" You aren't immune to the feelings and perspectives of others, but your starting point is your own insight, your own understanding. You see the world as a series of collisions between competing parts, pieces, and agendas; and you
are compelled to figure it all out. For you there's nothing quite as thrilling as finding a pattern beneath life's complexities, a core concept that can explain why things play out the way they do, or better yet, predict how things are going to play out.”
Yep - that is definitely me to a tee! That's the type of mindset I hope to bring to all of Ant Strategic's clients.
Here’s what they had to say about me:
“You're the constant inventor. But you're an inventor with a twist. You're not tinkering around with obscure data or tied up with reconfiguring trendy technology. Instead, you are initiating. You spend your time on novel undertakings that you know will stretch the boundaries of current thinking and practice. You see the gaps in others' solutions and offer many (sometimes conflicting) alternatives, and (sometimes paradoxical) insights. Offering volume over the perfectly packaged idea, you're confident the model solution is somewhere in your mass of insight….
You begin by asking, "What do I understand?" You aren't immune to the feelings and perspectives of others, but your starting point is your own insight, your own understanding. You see the world as a series of collisions between competing parts, pieces, and agendas; and you
are compelled to figure it all out. For you there's nothing quite as thrilling as finding a pattern beneath life's complexities, a core concept that can explain why things play out the way they do, or better yet, predict how things are going to play out.”
Yep - that is definitely me to a tee! That's the type of mindset I hope to bring to all of Ant Strategic's clients.
On a Personal Note:
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I am a Colorado Native, actually I am the third of 3 Colorado Natives on my mom’s side. I grew up in Fort Collins, lived in the same house for 18 years. I have toddler - he is “into” everything, and has been called the daycare’s mayor for his unique and outgoing personality - everyone knows him and he loves to greet everyone. My husband and I wouldn’t necessarily be considered outgoing ourselves, but very personable and comfortable once you get to know us. Who knows where my son’s personality came from? We enjoy going to festivals, parades, camping, and hiking. We currently reside in Longmont, Colorado, where we have easy access to micro-breweries galore, amazing views of the Rocky Mountains, frequent hot air balloon sightings, and a small town feel with many amenities.
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